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Dando London Announces Peggy Rose as Brand Ambassador

Dando London is excited to introduce Peggy Rose, the charismatic and stylish star from TV’s "Married at First Sight", as the new brand ambassador for our luxury bridal brand. Known for her elegance and confidence, Peggy has chosen Dando London’s breathtaking gowns to grace her at red-carpet events, trusting in designer Christine Dando’s unparalleled craftsmanship and eye for glamour.



The partnership debuted with an exclusive bridal photoshoot featuring Peggy in six of Dando London’s best-selling gowns. Dando says, "We’re confident Peggy’s vibrant presence will bring even more attention to these sought-after designs, driving excitement and sales for our stockists.” 



At this year's Married at First Sight' premiere, Peggy stole the show in a breathtaking Dando London gown that embodied sophistication, elegance, and an immaculate fit. Her gown received endless compliments, positioning her as the best-dressed of the evening, with guests and fans praising her unforgettable style.


Showcasing Six Best-Selling Dando London Bridal Gowns to Drive Sales and Engagement 


Dando London
Style Joshua Tree

Styles Tulip, Divine and Sassy

Dando London
Style Angeline Jolie

Dando London
Style Demure

Why Stockists Need These Styles:

The six best-selling Dando London gowns, designed by the iconic Christine Dando, present an incredible opportunity for stockists. Each gown showcases the timeless beauty, intricate detailing, and flawless fit that define Dando London, making them ideal for brides seeking a luxurious, captivating wedding day look. By adding these 'Peggy-approved' styles to their stores, retailers can offer brides the chance to wear gowns adored by a rising fashion icon. 


This partnership also offers stockists exclusive access to share Peggy Rose’s media appearances in Dando London gowns, creating high-impact promotional content to captivate brides. As Peggy shines in these celebrated styles, she inspires brides to experience the same confidence, glamour, and comfort she feels in Dando London gowns, enhancing customer engagement and generating substantial interest from stockists.


Benefits for Retailers:

  • Increased Sales Potential: These top-performing designs are proven favourites among brides, now with added appeal due to Peggy’s endorsement.

  • Exciting Promotional Content: Retailers gain access to stunning media and exclusive images of Peggy in each gown to enhance their own marketing and social media.

  • Unmatched Brand Visibility: Partnering with Dando London means aligning with a brand that continues to capture bridal market attention, driven by celebrity presence and exceptional designs.


Dando London is committed to supporting their stockists with this exciting campaign and invites retailers looking to stock these featured gowns to contact their sales agent, Lucy Minas. lucy@dandolondon.com.


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